During my business studies, I’ve heard about SMART goals bazillion times. Not just at the university, but also in a corporate world – everyone seems to be obsessed with setting smart goals. If you’re not familiar with the acronym, it stands for:

SSpecific – What exactly do you want to achieve? The more specific your description, the bigger the chance of achieving it.

MMeasurable – What it is you will see, hear and feel when you reach your goal?

AAttainable – Are your effort, time and other costs your goal will take greater than the profits and the other obligations and priorities you have in life?

RRealistic – Can you achieve your goal within your availability of resources, knowledge and time?

TTimely – Have you got enough time to achieve the goal?

Sounds logical, you say?

So why do I hate SMART goals?

Let me tell you first! SMART goals are great, if you want to quickly tick off your list and move on to the next one. Does the methology apply in the same way to the higher level priorities? In my opinion, it doesn’t.

Why would you set your goals in attainable and realistic way? Who said that your dreams that you want to turn into goals need to be realistic? If you want to set smart goals for your life, you may as well not to set them completely.

Rather than making your goals smaller, because of your current limitations or inabilities, set challanging goals that will make you step up your game. Rather than thinking what you can achieve based on your skills, ask yourself “what do I need to learn to get there” and the whole perspective changes instantiously.


Let me know your thoughts on the goal setting. Do you use the SMART framework, or do you use some other tool that keeps you moving forward?

Check out my 8 habits of successful women, which I believe will add value to your goal setting practice.

P.S. Let’s stay in touch! (follow the link)

Weronika x

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